Banking / Financial

Banking and financial services rely on a very broad customer base and normally maintains a network of retail branches acting as front line to serve their customers. As a direct reflection of increasing global competition, the banking and financial services industry have seen a lot of merger and acquisition activities in recent years. Key players in the industry have got bigger and bigger, so does the geographic footprint of their markets. Spatial Technology like China infoMap could supplement the inability of conventional analytical tools in handling business geography.

China infoMap could offer invaluable insight in the following key areas of strategic planning :

	Analysis of M=macro geo-demographic pattern
	Management of retail branch locations

Thematic Map on Regional Demographics	Branch Network Map with competitors grouped by different symbols